deckers,deckers集團

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Deckers – The Ultimate Guide to Understanding the Deckers Corporation

Introduction

Deckers Corporation is an American footwear and clothing company that boasts of an extensive product range. The company operates various brands, including UGG, Teva, Sanuk, Koolaburra, Hoka One One, and Ahnu.

History of Deckers Corporation

Deckers Corporation was founded in 1973 by Doug Otto, initially as a footwear import company. After struggling for years, the company made a breakthrough in the 1990s by acquiring the UGG brand, which has since become its flagship product line.

Deckers – The Brands

Deckers Corporation operates several popular brands, including:

UGG

UGG is perhaps the most popular brand under the Deckers Corporation. It is known for its sheepskin boots, which have since become synonymous with the brand. UGG also produces other footwear, including sandals and sneakers.

Teva

Teva is a brand that specializes in outdoor footwear. Its products include sandals, hiking boots, and running shoes.

Sanuk

Sanuk specializes in producing casual footwear, including sandals, flip-flops, and shoes.

Koolaburra

Koolaburra is a relatively new brand under Deckers Corporation, launched in 2019. It produces footwear, mainly boots and sandals.

Hoka One One

Hoka One One is a running shoe brand that focuses on producing shoes with maximum cushioning.

Ahnu

Ahnu specializes in outdoor footwear, producing hiking boots, sandals, and sneakers.

Deckers Corporation"s Market Presence

Deckers Corporation products have a global presence, with its products sold in over 50 countries. The company also has an e-commerce platform, which sells its products to customers globally.

Deckers Corporation"s Commitment to Sustainability

Deckers Corporation is committed to sustainable production practices. The company has a sustainability program that focuses on protecting the environment and promoting sustainability. The company also has initiatives that involve using sustainable materials, reducing greenhouse gas emissions, and promoting ethical labor practices.

The Future of Deckers Corporation

Deckers Corporation continues to expand its product range, with new brands and products being added regularly. The company is also committed to maintaining ethical and sustainable production practices while keeping up with changing consumer trends.

Conclusion

In summary, Deckers Corporation is a major American footwear and clothing company with an extensive product range. The company operates several popular brands, including UGG, Teva, Sanuk, Koolaburra, Hoka One One, and Ahnu. The company is committed to sustainability and ethical production practices while keeping up with changing consumer trends.

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deckers,deckers集團

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